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Eez

Full Project Coming Soon

Branding & Design

Illustration

Eez aims to provide a convenient and eco-friendly solution for clientele looking to maintain assets ranging from vehicles to homes and office space.

We were tasked with reimagining Eez's predecessor 'Shine Easy' through a name change and complete overhaul of the company's visual identity.

The aim was to create an identity that is as unique to the brand as it is versatile in its interchangeability; working well across a multitude of sectors and services.
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Logo & Colour

Our aim was for the Eez logo to be highly distinctive and playful. Focus was placed on developing a solution that was versatile enough to sit comfortably any industry Eez moves into in the future.

The logo centres around a typographic ‘eez’ lock-up, featuring interconnected characters and a consistent visual flow throughout. The lock-up sits within a thick, solid drop shadow that serves to further enhance the typography and increase visibility at all scales.

The colour palette retains ties to the old 'Shine Easy' green, whilst incorporating a host of new secondary and accent colours that serve to broaden the brand's design possibilities.
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Illustrations

When tackling the illustrative approach for Eez our design team was extremely conscious of the need to balance themes of playfulness and maturity.

The end result has been the creation of a character that will appear throughout the branding across all touch-points.

The character serves as a visual aid to any and all forms of communication with the client, ranging from printed material through to a noticeable presence across digital platforms.
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Brand Applications

Bold in nature, unique in character and flexible in use. Eez's identity oozes confidence, demonstrating a cohesive personality across all touch-points.
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Kenshō (ken-sho)

Definition
A Japanese term from the Zen tradition. Ken means see 'seeing', shō means 'nature, essence'.
It is usually translated as 'seeing one's (true) nature.

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Introducing Ourselves

  • Graphic Design & Branding

  • Digital Marketing, Strategy & Advertising

  • Web2 & Web3

  • Content Creation

  • 3D Visuals

We’re Kenshō, a Gibraltar based boutique design agency with a diverse team of dedicated industry professionals. We're committed to creating brand identities that truly reflect our clients, resonate with their audiences and stand the test of time.
Our work revolves around identity creation but also spans a wide range of complimentary services, tailored to build and develop the brands we work with.

Kenshō (ken-sho)

Definition
A Japanese term from the Zen tradition. Ken means see 'seeing', shō means 'nature, essence'.
It is usually translated as 'seeing one's (true) nature.

Please scroll

We build and develop brands

Introducing Ourselves

  • Graphic Design & Branding

  • Digital Marketing, Strategy & Advertising

  • Web2 & Web3

  • Content Creation

  • 3D Visuals

We’re Kenshō, a Gibraltar based boutique design agency with a diverse team of dedicated industry professionals. We're committed to creating brand identities that truly reflect our clients, resonate with their audiences and stand the test of time.
Our work revolves around identity creation but also spans a wide range of complimentary services, tailored to build and develop the brands we work with.

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