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Acquarius

Full Project Coming Soon

Branding & Design

Web Design & Development

Photography

Acquarius is a Gibraltar based Trust and Corporate Service Provider, focusing purely on the formation and good running of Gibraltar entities.

We were tasked with conducting a full re-brand, placing our focus on telling the story of the company and developing a common identity and direction that all employees could feel a connection to, and ownership of.
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Logo

The Acquarius logo adopts a typographic approach. The word-mark is set in sentence case, utilising a slightly modified version of sans serif typeface TT Fors Medium by TypeType Foundry. The typographic selection helps position Acquarius as a commercial and serious, yet modern and forward thinking entity.

The 'Acquarius A' is based on strict geometry and with the visual characteristics of TT Fors Medium in mind. The 'A' has been designed with enough character to work as a standalone mark when applicable.

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1:1 Aspect Ratio

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1:1 Aspect Ratio

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1:1 Aspect Ratio

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1:1 Aspect Ratio

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Grid System

A key theme behind the Acquarius re-brand has been the integration of the 'building blocks' concept. The idea behind the concept is that interaction between squares and rectangles serves as a visual representation of the way in which Acquarius' stakeholders fit seamlessly together, working side by side to create solid foundations.

The concept has been developed in order to maintain a tie to Acquarius' original logo in a contemporary manner.

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Brand Applications

Brand applications span both digital and physical mediums, demonstrating the flexibility of the design system across all outputs.

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Kenshō (ken-sho)

Definition
A Japanese term from the Zen tradition. Ken means see 'seeing', shō means 'nature, essence'.
It is usually translated as 'seeing one's (true) nature.

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Next Project

Introducing Ourselves

  • Graphic Design & Branding

  • Digital Marketing, Strategy & Advertising

  • Web2 & Web3

  • Content Creation

  • 3D Visuals

We’re Kenshō, a Gibraltar based boutique design agency with a diverse team of dedicated industry professionals. We're committed to creating brand identities that truly reflect our clients, resonate with their audiences and stand the test of time.
Our work revolves around identity creation but also spans a wide range of complimentary services, tailored to build and develop the brands we work with.

Kenshō (ken-sho)

Definition
A Japanese term from the Zen tradition. Ken means see 'seeing', shō means 'nature, essence'.
It is usually translated as 'seeing one's (true) nature.

Please scroll

We build and develop brands

Introducing Ourselves

  • Graphic Design & Branding

  • Digital Marketing, Strategy & Advertising

  • Web2 & Web3

  • Content Creation

  • 3D Visuals

We’re Kenshō, a Gibraltar based boutique design agency with a diverse team of dedicated industry professionals. We're committed to creating brand identities that truly reflect our clients, resonate with their audiences and stand the test of time.
Our work revolves around identity creation but also spans a wide range of complimentary services, tailored to build and develop the brands we work with.

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Philip Pereira